Alpina Conquers the Bulgarian Market

Sofia, 1 March - COMPANIES/ALPINA/BULGARIA
Slovene shoe and outdoor equipment factory Alpina from Ziri, northwestern Slovenia, opened a new shop in Bulgaria's capital on Wednesday. The shop is a franchise acquired by a Bulgarian company Rockhat, said Stane Kranjc, who is responsible for the sale in east European markets. Alpina used its own internal decoration, knowledge, and new shoe collections.