Tourism Promotion to Focus on Slovenia as Single Destination, SPIRIT Boss Says

Ljubljana, 3 January - Senior officials in charge of tourism promotion have told the STA that Slovenia needs a long-term refocusing on emerging eastern markets, coupled with good branding and cooperation between tourism stakeholders.

Podčetrtek Boštjan Skalar, the head of the tourism and FDI promotion agency Spirit Photo: Tamino Petelinšek/STA File photo

Podčetrtek
Boštjan Skalar, the head of the tourism and FDI promotion agency Spirit
Photo: Tamino Petelinšek/STA
File photo

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